How to open an educational center. Profitable business: how to open a training center. Training center business plan: required documents and cost calculation. How to open a training center? Algorithm how to start earning on knowledge

We are often asked - "How to open a training center" how hard is it, how expensive is it?

The following items of expenditure will be present in the budget for the opening and operation of the training center:

• Creation and opening of the training center.
• Licensing.
• Development of training programs, publication of training manuals, manuals, presentations, etc.
• Creation of a training site.
• Creation of material and technical base.
• Support and development of the training center.
• Rent.
• Paying teachers and staff.
• Promotion of the training center.
• Adding new professions to the license.
• Improving the material and technical base.
• Training site support.
• Creation and adjustment of new training programs.

Naturally, many “little things” are not reflected in this list, and the “intangible part” is not reflected at all - your personal time and nerves.

The training centers of organizations are distinguished by several points.

Who does not need a license for educational activities

Firstly, they often do not need a license - after all, they are not going to take money from their own staff, dealers and partners for training. So this item can be excluded. But then those who have completed the training will receive "wrappers" instead of serious "crusts". But it makes the process cheaper.

Secondly, organizations can try to save on the work of the training center by entrusting unpaid additional workloads to already overburdened staff. There can be no talk of any material and technical bases, let alone serious training programs. The creation of a corporate training center because of this becomes similar to the creation of a "corporate leaflet" that no one reads, or a "corporate booze" that divides people.

Finally, it is important for organizations to pay attention to such important elements as introducing their own ideology and norms with the help of a training center. These are additional efforts and financial costs that are necessary.

It is realistic to open and bring to self-sufficiency a serious training center for a period of 2–3 months to 1 year.

Workshops:

• Exploring topics of interest to course participants.
• The main stages of organizing a training center with a detailed review of each stage.
• Licensing.
• Attracting investors and partners.
• Studying practical examples of creating successful training centers.
• Algorithm of the work of the training center.
• Templates for basic documents.
• Algorithms for creating and promoting the website of the training center.
• How can a training center earn?
• Development of the training center.
• Trainings.

Business Education - Study Programs

The HSE Graduate School of Management implements business training programs, additional education in the field of general and functional management:

All business training programs are aimed at preparing senior managers and general consultants with modern knowledge and qualifications that allow effective management of organizations or their units. The formation and development of key competencies of the head helps not only to develop the skills of a systematic approach to the strategic tasks of the business, but also to structure their own business experience

Main programs

The MBA programs of the Graduate School of Management are developed using international experience and taking into account the realities of Russian business.

The Executive Master of Management in HR program - Strategic Human Resource Management is a fundamentally new program developed by the best professors, lecturers of the Higher School of Economics and the best practitioners and experts in the field of HR with unique experience work in large Russian and multinational companies.

The Executive MBA and DBA programs are original developments of the School aimed at top managers and owners of Russian companies.

The program "School of Leadership" was developed with a focus on the participants of the "Leaders of Russia" competition, educated and ambitious people.

The corporate programs of the Graduate School of Management are aimed at companies that want to improve the skills of their managers. To train their employees, firms can choose any discipline from a wide range of courses offered, designed for them as short-term courses. business seminars, as well as medium and long-term programs, up to corporate programs of the Executive MBA level in a format adapted to the requirements of companies.

Conditions for admission, organization and duration of training

Upon admission to the business study programs of the Graduate School of Management, an interview or testing is conducted

A prerequisite for admission to the MBA, Executive Master of Management, Executive MBA programs and the PP program "School of Leadership" is the presence of higher education and work experience. The DBA program has additional requirements

Programs are implemented in two forms - evening and modular

The duration of business training depends on the chosen program and varies between 0.9–2.3 years

Learning process and results

The educational process at the Graduate School of Management is organized according to a mixed type, which involves the use of various teaching methods: from lectures and business seminars to solving cases and discussions. At the same time, the emphasis is on active forms of learning: trainings, business games, analysis of specific situations.

The training center does not need a license

Classes are taught by teaching staff with extensive experience also in the field of business decision making and management consulting. During the seminars, the teacher organizes the work, directing it both to the assimilation of the material by the students and to the control of their individual preparation. Trainings contribute to the acquisition of skills to adequately respond to specific situations that arise in the course of the company's activities. At lectures, theoretical material is developed, which serves as the basis for active forms of communication. An important place in the educational process is given independent work students, during which they study special literature, as well as complete assignments on the topic they have studied or prepare their own project, linking the acquired knowledge to the activities of a particular company.

Such an organization of business courses is mostly applied in nature and has been proving its viability and effectiveness for many years. Examples from Russian practice discussed at business seminars are designed to adapt international practice to domestic realities, which makes it possible to gain knowledge and experience in the field of Russian and international business.

Education under the programs of the Graduate School of Management ends with the defense of the final qualification work or dissertation.

The MBA diploma is a confirmation of successfully completed training and meets high international standards.

How to open a training center for hairdressers and manicurists: a business idea

The need to put in order the hair on the head has been developed in a person to automatism. Hand and nail care is also approaching a need at the genetic level. Therefore, the rapid growth in the number of establishments offering haircuts and manicures is taken for granted. But where to get so many attendants? The answer is found by enterprising people who organize courses in hairdressing. In parallel, they put on the conveyor the training in the art of manicure and train stylists.

The business turns out to be quite profitable and not the most difficult to organize. By registering as an autonomous (independent) non-profit organization, an entrepreneur does not need any additional licenses or special permissions.

Sanitary standards for one hairdressing place require. But at the rate of 5 study places, finding a spacious room in the city with an area is not less difficult.

Since the location of the training center does not play a special role, you can save a little on rent, but it will still cost a pretty penny (for square meter- 2.5 thousand rubles). Items of furniture interior and educational equipment (chairs, racks, mirrors, sinks) can be purchased domestically. Equipping each workplace will pull up to ten thousand rubles.

A significant cost item is consumables. Convenient sharp scissors, high-quality paints, professional combs, massage brushes, brushes for sweeping and coloring hair, hairdressing negligees and other paraphernalia will cost up to $1,000. And each student will need a training mannequin for 1.5 thousand rubles.

It is advisable to put the training on stream, gaining up to 5 groups of 5 people at the same time.

How to open a training center? Algorithm how to start earning on knowledge!

The average cost of a three-month hairdressing course is around 22 thousand rubles. The minimum positive profitability is obtained by enrolling at least 10 students per course.

If time and opportunity allow, you can supplement the basic study with a short-term additional course (for example, the cycle of classes "Wedding Hairstyles"). This will add another 12 thousand per person to the “piggy bank of income”.

Classes will be held in an intensive mode, which not every teacher is able to withstand. Therefore, when choosing a candidate for a teacher, a special approach is needed. In addition to high individual professional skills, the teacher must be able to convey his skills and knowledge to students. It will take both psychological endurance and physical endurance. The assessment of such teaching work will be about 15,000 rubles.

Manicure courses are organized according to a similar scheme. Only according to sanitary standards is enough for one manicurist. Buying equipment and furniture to equip a manicure workplace will be cheaper than hairdressing costs. Only 3,000 rubles will be needed for one student kit, which includes all kinds of nail files, scissors, brushes, spatulas, as well as a special grinder and sterilization equipment. Each student needs at least three manicure sets. For the role of a teacher, invite an authoritative stylish master who has something to teach beginners. This will make your wallet thinner than forty thousand, but it will add prestige and popularity to the school.

The cost of a manicure course is about 11 thousand, but groups can be completed up to 8 people. By analogy with hairdressing training, basic manicure courses can be accompanied by additional ones. For example, a series of nail extension classes costs 8,000 rubles, and art painting courses cost 10,000 rubles.

Some students strive to master the art of hairdressing and manicure at the same time. Try rewarding that zeal with a small discount on tuition. This can become a role model that will bring you additional benefits.

Another incentive for students will be the guarantee of their employment after the end of the course. You can provide such a privilege if you conclude agreements with beauty salons on favorable terms for both parties. The image of the school from such cooperation will only increase, which over time will bring additional dividends.

Prepared by the editors: "Business GiD"
www.bisgid.ru

User comments

The article was written with the information support of the company's employees Association Registration http://oreg.pro/

Activities of an educational nature must be licensed. Only teachers engaged in individual tutoring have the right not to license their educational activities. Everyone else will have to get a license to teach. For information on how to do this, read this article.

Who needs to receive

The following legal entities must obtain a training license without fail:

• State. and private not-for-profit firms whose activities are primarily aimed at providing education, and not at making a profit;
• Commercial firms whose purpose is to profit from the provision of educational services;
• Branches of educational companies;
• Private businessmen carrying out activities with hired personnel;
• Scientific institutions.

Services must be provided under one or several of the following educational programs:

• Higher or secondary special;
• preschool;
• general education;
• Add. education for both children and adults;
• Increasing the level of qualification.

Legal Requirements

The current legislation establishes that a candidate for a license must fulfill a number of requirements:

1. Availability of space for training.
2. Availability of everything necessary for the learning process (special equipment, furniture, textbooks, inventory, etc.).
3. Availability of educational programs.
4. Creation of conditions that are required for conducting educational activities.
5. The presence of permission from Sanepidnadzor.
6. Availability of teaching staff (must be fully approved before applying for a license).
7. The presence of documents allowing access to materials that are state. secret.

Required Documentation

To receive training licenses you must provide the following package of documents:

• Application for receipt;
• The original identity document of the applicant;
• Photocopies of constituent documents certified by a notary;
• Photocopies of the following certificates: on tax registration, on state. registration, amendments; they must be notarized;
• Documents that confirm the ownership of territories and premises;
• Education programs and curricula;
• Information about teachers - photocopies of their diplomas and their work books;
• The conclusion of the fire service, SES and the Ministry of Emergency Situations on the compliance of objects with certain requirements;
• Information about the availability of training with distance elements;
• Certificate confirming the availability of conditions for the protection of health and nutrition of students;
• A check confirming the payment of the state. duties;
• Description of the entire documentation package.

Procedure for obtaining a license

The licensing authority accepts an application according to the inventory, making a record of receipt on it. The date on the inventory is the day from which the licensing process begins:

1. Within three days the employees of Min. Entities check the documentation provided by the applicant for correctness and completeness.

   How to open training courses without a license

   If errors are found, the documents will be returned to the applicant for correction. The applicant has a month to correct errors.

2. If the specialists have no complaints about the documents, all kinds of checks begin: the accuracy of the information provided is checked, as well as the compliance of the applicant's conditions with the licensing requirements. At this stage, an on-site inspection is also carried out.
3. Within sixty days from the date of registration of the application, the department for supervision of educational activities will make a positive or negative decision. If a negative decision is made, the experts must justify it. There can be only two reasons for refusal: the provision of false information and conditions that are not suitable for the implementation of educational activities.
4. Obtaining a license has an unlimited validity period. However, if the requirements are violated, it can be temporarily suspended or withdrawn forever.

Business idea: how to open a center for preparing for exams

How to create an educational organization?

Our lawyers quite often receive letters from website visitors with questions about opening private schools, kindergartens, various training courses, etc. Therefore, we decided to cover this issue in a separate article.

Educational activities are regulated by the Federal Law "On Education in the Russian Federation" (hereinafter referred to as the "Law").

The definition of education is given in the Law - it is understood as "a single purposeful process of education and training, which is a socially significant good and carried out in the interests of a person, family, society and the state, as well as a set of acquired knowledge, skills, values, experience and competence of a certain volume and complexity for the purpose of intellectual, spiritual, moral, creative, physical and (or) professional development of a person, satisfaction of his educational needs and interests.

The definition of the term "training" is somewhat different from the above, which, according to the Law, is "a purposeful process of organizing the activities of students to acquire knowledge, skills, abilities and competencies, gain experience in activities, develop abilities, gain experience in applying knowledge in everyday life and form students' motivation. lifelong education."

According to the Law, educational activities have the right to carry out:

• educational organizations, which can be created only in the form of non-profit organizations;
• organizations providing training- scientific organizations engaged in educational activities, organizations for orphans and children left without parental care, organizations providing treatment, rehabilitation and (or) recreation, organizations providing social services, and other legal entities;
• individual entrepreneurs- both carrying out individual pedagogical activities, and attracting hired pedagogical workers.

It should be noted that the previous version of the Law (before September 1, 2013) excluded commercial organizations from educational process- LLC, JSC and similar legal entities, the purpose of which was to make a profit, were not entitled to conduct educational activities.

Educational activities carried out by legal entities, as well as individual entrepreneurs who engage teaching staff, are subject to mandatory licensing. At the same time, educational activities carried out by an individual entrepreneur directly (that is, personally, without hiring other teachers) are not licensed.

As an example of an activity that an individual entrepreneur can conduct without a license, one can bring tutoring, tutoring, etc.

The procedure for licensing educational activities carried out by educational organizations, organizations providing training, as well as individual entrepreneurs (with the exception of individual entrepreneurs directly engaged in educational activities) is established by the legislation of the Russian Federation on licensing certain types of activities, as well as the relevant Decrees of the Government of the Russian Federation.

An educational organization can be state, municipal or private.
State is an educational organization created by the Russian Federation or a constituent entity of the Russian Federation.
Municipal is an educational organization created municipality(municipal area or city district).
Private is an educational organization created by an individual or individuals and (or) a legal entity, legal entities or their associations, with the exception of foreign religious organizations.

Most often, private educational organizations are created in the organizational and legal form of ANO - autonomous non-profit organizations.

Educational organizations are divided into types in accordance with educational programs (main and/or additional), the implementation of which is the main goal of their activities.

The law establishes the following types of educational organizations that implement basic educational programs:
1) preschool educational organization - an educational organization that carries out educational activities in accordance with educational programs as the main goal of its activities preschool education, supervision and care of children;
2) general educational organization - an educational organization that, as the main goal of its activities, carries out educational activities in educational programs of primary general, basic general and (or) secondary general education;
3) professional educational organization - an educational organization that, as the main goal of its activities, carries out educational activities in educational programs of secondary vocational education and (or) in vocational training programs;
4) educational organization of higher education - an educational organization that, as the main goal of its activities, carries out educational activities in educational programs of higher education and scientific activities.

Types of educational organizations implementing additional educational programs: 1) organization of additional education - an educational organization that, as the main goal of its activity, carries out educational activities in additional general educational programs;
2) organization of additional professional education - an educational organization that, as the main goal of its activity, carries out educational activities for additional professional programs.

The educational organizations listed above have the right to carry out educational activities in the following educational programs, the implementation of which is not the main goal of their activities:
1) preschool educational organizations - additional general developmental programs;
2) general education organizations - educational programs of preschool education, additional general education programs, vocational training programs;
3) professional educational organizations - basic general education programs, additional general education programs, additional professional programs;
4) educational organizations of higher education - basic general education programs, educational programs of secondary vocational education, vocational training programs, additional general education programs, additional professional programs;
5) organizations of additional education - educational programs of preschool education, vocational training programs;
6) organizations of additional professional education - training programs for scientific and pedagogical personnel, residency programs, additional general education programs, professional training programs.

According to the Law, the name of an educational organization must contain an indication of its organizational and legal form and the type of educational organization.

Organizations providing training can be legal entities of any organizational and legal form, including such commercial organizations as LLC and JSC. Wherein:
Scientific organizations have the right to carry out educational activities under master's programs, training programs for scientific and pedagogical personnel, residency programs, vocational training programs and additional professional programs.
Organizations providing treatment, rehabilitation and (or) recreation, organizations providing social services are entitled to carry out educational activities on basic and additional general educational programs, basic vocational training programs.
Diplomatic missions and consular institutions of the Russian Federation, representative offices of the Russian Federation at international (interstate, intergovernmental) organizations (hereinafter referred to as foreign missions of the Ministry of Foreign Affairs of the Russian Federation) have the right to carry out educational activities on basic and additional general education programs, taking into account the specifics established by Article 88 of the Law.
Other legal entities have the right to carry out educational activities under vocational training programs, educational programs for preschool education and additional educational programs.

For the implementation of educational activities by the organization providing training, a specialized structural educational unit is created in its structure. The activities of such a unit are regulated by the regulations developed and approved by the organization providing training.

Registration of a business in the field of education

As already mentioned, activities in the field of education are entitled to be carried out by legal entities - educational organizations and organizations that provide training, as well as individuals (citizens) registered as individual entrepreneurs.

The requirements for constituent documents of legal entities operating in the field of education have their own specifics. Those interested in this issue will find the answer to it in the Law, but here we only note that the charters of such organizations should contain information about the educational programs in accordance with which training will be conducted.

Since only non-profit organizations can be educational organizations under the Law, their registration is carried out by the authorized state body - the Ministry of Justice of the Russian Federation and its regional departments (in particular, in St. Petersburg - the Main Directorate of the Ministry of Justice of Russia for St. Petersburg). More information about registration of non-profit organizations can be found on this page.

As mentioned above, organizations providing training can be created both in the form of NGOs and commercial organizations. In the latter case, the registration authority for them is tax office(in St. Petersburg - MI FTS No 15). Registration of such organizations is carried out by the tax authority in accordance with the general procedure, which does not differ from the procedure for registering "ordinary" LLCs.

Similarly, the procedure for registering individual entrepreneurs, both directly engaged in educational activities and hiring teaching staff, with the exception of the need to additionally submit certificates of no criminal record, is no different from the registration procedure for individual entrepreneurs in other areas of activity. The registering authority is the tax office.

After state registration, the subject of educational activity (an educational organization, an organization that provides training or an individual entrepreneur who has attracted teaching staff) must obtain a license, and only after that he can begin to provide educational services. The requirements for license applicants can be found in the Law and in the relevant Decrees of the Government of the Russian Federation.

After a certain period after obtaining a license, an educational organization has the right, in the manner and terms established by the Government of the Russian Federation, to apply to the Ministry of Education (or other relevant state body of the Ministry of Education) with an application for state accreditation.

Educational organizations that have state accreditation and implement general education (with the exception of preschool) and vocational educational programs are entitled to issue state documents on the level of education and (or) qualification received to persons who have passed the final certification.

Petrolex specialists will always help you to prepare the constituent and other necessary documents for the state registration of an educational organization, an organization providing training or an individual entrepreneur (IP), as well as to complete the registration.

In this material:

Many businessmen who plan to start their own business with minimal investment are thinking about how to open a training center, because education is always in demand among the population.

Many people dream of working for themselves and starting their own business, but not all of them decide. The reason for this is often the lack of funds for initial investments, because everyone knows that without initial capital it will not be possible to realize their business idea. At the same time, in our time there are many ways to obtain funds for business development. Now money is offered not only by private financial institutions, but also by the state. Of course, you should not expect large amounts of assistance, but what is offered in the form of subsidies can be considered quite a worthy amount to start your own business. The main thing is to spend money wisely and implement a really good business plan for the training center.

If a Russian citizen is going to open his own business with a small initial investment, you can try yourself in the field of education. At the same time, it is not even necessary to be a teacher with experience in order to open your own training center. Most often, all the work is done by professionals hired by the entrepreneur, and the businessman himself decides only organizational matters, performs simple accounting work and can be an administrator to save on salaries.

Room and furniture

When it comes to a training center, there is no need to think about purchasing complex equipment, products for sale, and so on. Knowledge will be sold here, so the most important item that the business plan of the training center should contain should be the selection of experienced staff. But besides this, students must also be provided with a good environment in which it will be pleasant to study. To do this, you need to purchase high-quality and modern furniture for classes.

Do not forget about the need for a sufficient amount of free space. The premises for the training center should consist of several rooms, so the rent will become a significant expense item.

As a rule, a training center for all comers consists of such premises as a reception room, where the administrator's desk and a waiting room with upholstered furniture will be located, several training rooms, depending on how many groups are planned to be recruited, as well as a rest room for employees, replacing the teacher's room, and a bathroom.

These are the main premises, without which it will be difficult to do. Additional classrooms may also be needed, although here everything depends solely on the type of educational institution. For example, if there is enough space, it is advisable to additionally equip a dressing room. This will be extremely important in the cold season.

As for the location of the training center, transport accessibility and developed infrastructure are important here. It is possible to open a training center in a residential area, but it is important that it can be easily found. It is unlikely that people will look for a long time for a house where classes are held, especially if it is located in an unfamiliar area. It is best to find a room nearby with a stop, and draw a small map on your website and on business cards.

Staff and training program

When opening a training center, no matter what direction, the most important condition will be highly qualified staff. If a businessman has acquaintances who are teachers, this is great, because you can invite them to work. In fact, finding good teachers is not difficult. After all, they are ready for a part-time job, since the wages of specialists, unfortunately, are quite low.

The training center will be in demand if it offers its clients a special training program. It can be developed together with experienced professionals. It is important that the training center is different from what other institutions of this type offer. This is the only way to win the competition.

Documents for starting a business

A training center is a business that does not require significant investments, but in order for the work to be legal, it is necessary to correctly draw up all the papers.

Moreover, when it comes to training people, additional licenses that are issued to educational institutions to be able to provide services of this type can play a big role.

But first, a businessman must register as an individual entrepreneur. This is necessary for the official conduct of business in the Russian Federation. In addition, it is necessary to choose an appropriate taxation system, which in this case can be PSN. It is important that the number of employees in this case does not exceed 15 people. In addition, an entrepreneur must go through the registration procedure with the Pension Fund and officially become an employer.

To obtain a license to provide training services, you need to prepare a large package of papers. This includes the program of the training center, information about the staff and their qualifications, data on the premises, the equipment used. The training center must have educational literature in the right amount. What kind of material will be used for training is also indicated in the data for obtaining a license. Without permits, an educational institution will not be allowed to work and will not be able to issue valid course certificates.

But at the same time, it is worth noting that not all entrepreneurs who open their training centers care about a license. If a person wants to get knowledge, not a diploma, he will not be much bothered by a license. But the received certificate will not be taken into account at the official level.

Restaurant advertising

To learn about the training center, you need to talk about it. There are many effective ways to advertise your business, but for a training center, it is not the quantity but the quality of the audience that matters, so not all marketing moves are suitable here.

One of the most popular types of advertising to attract customers is the creation of your page on social networks. Here you can find a lot of people who will be interested in such information. Moreover, this way advertising will be available to those people who have the opportunity to study at the new center, that is, those who live nearby.

You can print ads and hang them on poles. This is a good and effective way, but it requires money, unlike the dissemination of information on the Internet. The main thing is to gain the first class, and after that, when one group of people becomes aware of the high quality of education at the center, popularity will begin to grow rapidly.

A training center is a good way to start your own business with little investment. At the first stage, 10 thousand dollars are enough, which will quickly pay off.

Order a business plan

	Investments: Investments 2 200 000 - 5 000 000 ₽ The first and only personal protection service in Russia available in your smartphone. Personal Security ARMADA We met with the co-owner of Armada.Vip Alexander Aliev to find out why it is important to be able to call a bodyguard within an hour, in what situations it may be needed and how the market for such services is developing in Russia. Why did you decide to go into business with...
	Investments: Investments 1 500 000 - 2 000 000 ₽ The Federal Network of Schools of Speech Communications "The Power of the Word Kids" is an educational project for children and adolescents aged 5-16 years old, aimed at developing the skills of eloquence, communication, getting rid of the fear of public speaking and the fear of being heard. To build a successful career and personal relationships, you need to be able to negotiate, convince and clearly articulate your thoughts. We have created a complete system...
	Investments: Investments 1 490 000 - 3 490 000 ₽ Bestway Auto Service Network is a network of body and locksmith repair stations, which was founded in November 2014. Facts: For 4 years we have opened 14 stations in 8 regions of Russia - in Nizhny Novgorod, Kazan, Rostov-on-Don, Krasnodar, Ivanovo, Yaroslavl, Vladimir, Dzerzhinsk. In 2017, the group's cash turnover amounted to 211 million rubles. In 2018…
	Investments: Investments 8 900 000 - 12 900 000 ₽ An exclusive representative of a popular brand in the middle price segment, which has 140+ own stores in Europe. Franchise of the first store in Russia for decoration, textiles and dishes of the European format. A free promising niche for business in your city Description of the franchise HOMMY is the first European-style decor, textile and tableware store franchise in Russia: adaptation to the mentality and…
	Investments: Investments 28 000 000 - 50 000 000 ₽ Zamania is a family active recreation park. It combines a number of active game elements in one concept: trampoline zones, labyrinths, colorful nets, a rope park, a bungee ride, trolls, a football field, a sandbox, tubing and a specially designated area for kids, rooms for birthdays and master classes, a family cafe, etc. Zamania is… Adventures in any weather The most unusual and interesting…
	Investments: Investments 200 000 ₽ The Global Wedding is a wedding agency that has been providing wedding services in St. Petersburg since 2009 and abroad since 2014. In 2017, a representative office was opened in Moscow. The agency's clients are couples who want to organize a bright, memorable wedding. They value their time, often cannot be physically present in the city of the wedding, and they ...
	Investments: Investments 3 000 000 - 3 500 000 ₽ International Language School is a language school for English, French, German, Spanish, Italian and Chinese with deep systematized education, where each age and level has its own program. ILS is also a network of children's clubs for early learning of foreign languages ​​for children (from 2 years old). ILS is an opportunity for franchisees to become a training and…
	Investments: Investments 1 300 000 ₽ The NALEVO Men's Haircuts brand is part of the BEAUTEAM group of companies founded by Konstantin Suntsov in 2007. At the moment in our Beauty Holding: 6 brands, more than 120 open salons, 30% of which are our own. The largest brand in the network is the largest chain of economy hairdressing salons "Pryadki v Pryadok" in Russia and the CIS (50 cities and more than 85 salons). How it was created...
	Investments: Investments 110 000 ₽ For the past 12 years, the Association of Patronage Workers has provided care services for the elderly, sick and incapacitated patients, and the disabled. Care can be organized both hourly and around the clock, depending on the needs of the client. The company employs responsible and decent employees who are qualified and experienced in caring for patients in need. All of them…
	Investments: Investments 1,000,000 - 3,000,000 ₽ DH School of Design is one of the leading modern schools design in St. Petersburg and Russia. The School provides training for adults in the following areas: “Interior Design”, “Graphic Design”, “Fashion Design”, “Landscape Design”. First of all, these are vocational training programs, where students, over the course of two years, gain the knowledge and skills necessary to start a successful career in a new…
	Investments: Investments 220,000 - 520,000 ₽
	Investments: Investments 10,000,000 - 15,000,000 ₽ In 2018, ADAMAS celebrates its 25th anniversary since the founding of the company. Today it is a network of more than 200 jewelry stores and its own manufacturing plant in Moscow. The breadth of the assortment of jewelry includes more than 30,000 items and satisfies the needs of any buyer not only in Russia, but also in the CIS countries. Many unique technologies for the production of products ...

Many people in the course of their lives are retrained for other specialties, as they have the opportunity to earn money in some area. Before opening your training center, you will need to decide on the specialties and courses that you will teach.

For people who cannot find a job in their specialty, as well as for those who want to acquire new knowledge, small training centers are a good way out of a situation where a job is urgently needed, and years of training are spent late or beyond one's means. Short-term courses allow such people to acquire the basic knowledge of the subject or to master a specialty adjacent to the main one. These circumstances make the services of such small training centers in high demand, and, consequently, the activities of these educational institutions can bring quite tangible income to their owners.

For optimal use of the space of the training center and the fastest return on investment, it is better to combine several areas of activity. In any case, you should not expect fast and large income from the activities of the enterprise. Such a business will be able to generate profits after some time, which will be required for its formation. But, with the right organization of business and dedication to their occupation, the training center can become a source of profit for its owner, bring new, interesting events in life and will help to make useful contacts.

The list of documents for licensing the business of the training center includes:

Application indicating educational programs;
- information on the staffing and sufficiency of teaching staff to train the declared number of trainees;
- information on the availability of premises suitable for conducting educational activities;
- information about the provision of the institution with educational and methodological literature for each of the declared programs and material and technical equipment;
- information about the teaching staff who will supervise the relevant educational programs;
- information about the founders and registration of the training center as a non-state educational institution.

The submitted documents are considered by the licensing authority within one month, after which a decision is made to grant a license or to refuse to issue a license.

The following items of expenditure will be present in the budget for the opening and operation of the training center:

Creation and opening of the training center.
- Licensing.
- Development of training programs, publication of training manuals, manuals, presentations, etc.
- Creation of a training site.
- Creation of material and technical base.
- Support and development of the training center.
- Rent.
- Paying teachers and staff.
- Promotion of the training center.
- Adding new professions to the license.
- Improving the material and technical base.
- Support for the training site.
- Creation and adjustment of new training programs.

The minimum set of equipment for the training center includes:

Projector - $1 thousand

10 computers - about $3-3.5 thousand.

30 tables - $1 thousand

20 chairs - $500

Wardrobe - $100

Fax - $100

Xerox - $200

Educational literature - $500

Total: about $6.5 thousand.

Investments in the opening of a training center with an area of ​​200 m2, designed to train 100-150 people per month, amount to about $13-15 thousand, the payback period is 6-10 months. The average return on investment is 30%.

Income will directly depend on the volume of classes, the cost of training and the cost of maintaining the center.

The expenditure part consists of the following items:

Rent or one-time redemption value of the premises and the cost of its maintenance;
- payment for utilities and telecommunications channels;
- the cost of the necessary furniture, equipment and apparatus;
- salaries of employees and teaching staff;
- advertising costs.

Business plan of the training center.

Own training center - a modern option for business development. This is a simple solution that will require renting a room suitable for study, as well as organizing the work process itself. But before you start, it is important to monitor the market.

To begin with, it is necessary to note which directions are most popular, which are not enough on the market and decide on the direction. So, now there is a tendency to develop language and various program courses. And these are the areas that deserve to be pursued.

It is important to add that parents often invest more in children. Therefore, when organizing courses, it is necessary to choose a direction that will be useful to the younger generation. But, again, it is important to calculate the fullness of the industry.

Choosing teachers.

Choosing good teachers will be a key decision in organizing a business. So, it is desirable to take up the lessons yourself. And also to select a team of specialists. They can be difficult to find, because not every direction is 100% developed. Especially when it comes to computer courses. It is worth taking care that the staff is relatively young, middle age is suitable. He also had sufficient experience in both theoretical and practical skills.

You can find good teachers through the Internet or try to pick up teachers from another center among already established teachers. Sometimes people who are highly qualified in a particular industry try to diversify their chosen line of work or reach the peak of their career. And they decide to share their knowledge. These categories are the best for teaching. And that's exactly what you need to find. In total, to start it is better to pick up 2-3 people of the teaching staff. Most of the time they are paid by the hour.

For payments wages it is worth preparing at least $5,000 per month.

Room.

For work and organization educational process You need to rent several rooms. It can be offices in a business center. For this, several rooms are taken on the 1st floor. One of them will become for administrative needs, and others - a place of teaching. The rooms themselves should have a fresh renovation, modern and comfortable furniture. It is worth creating the most working atmosphere. To do this, paint the walls in shades of brown, yellow or green. It is also worth paying minimal attention to accessories and decor items. After all, nothing in the room should distract from the working mood. The premises must comply with safety, sanitation standards and have fire safety facilities.

Requirements for the premises of the training center.

The monthly turnover of the training center is at the level of $10-15 thousand.

The main channel for attracting new students is advertising in print media. Advertising costs are approximately 10% of turnover, i.е. about $1,000 per month.

The training center itself should be located in a busy part of the city. It is important that it is comfortable to get to it both by your car and by existing means of transportation. It is desirable to make the office remarkable from the side of the road.

Depending on the leased area, and there must be at least 30 square meters, the cost of rent will be about $1.2 thousand.

Equipment and equipment of the training center.

As equipment, you need to buy the following devices:

1. Computers (preferably stationary with high power) - from $ 600;
2. Printer - from $400;
3. Xerox - from $350;
4. Laminator - from $200;
5. Phones - from $300.

Computers will need to be purchased in quantities of at least 12 units, especially if the training will go according to programs. That is why investments in business can be called quite high. When choosing all modern and powerful devices, you need to invest at least $6,000.

Of the equipment, it is important to prepare tables and chairs, as well as a whiteboard and a projector for teaching. In the administrative premises itself, it is worth taking care of other office pieces of furniture. Such as cabinets, shelves and more.

On average, it is necessary to invest about $10,000 to organize the work of a training center.

It is important to create good advertising on the Internet, because that is where potential customers are looking for chickens for themselves. And the first impression is formed with a well-designed site. It is important to regularly deal with the resource and create all the conditions for its profitable promotion. It is also worth preparing printed materials. These can be brochures, catalogs, business cards and other designed information that may be of interest to both potential and already established clients. The office itself must be decorated from the street with business cards and signs. It is worth renting a banner to promote your services, you can organize the distribution of leaflets directly on the street, make a temporary promotion for the first installment to new customers, and also choose favorable conditions for extending courses.

Basic costs.

The core costs will include the following:

1. Teachers' salary - $5,000;
2. Renting a room - from $ 1.2 thousand;
3. Equipment and equipment - from $10,000;
4. Advertising - from 1 thousand $.

To create your own training center, you need to raise start-up capital in the amount of $20,000.

Profit and payback period.

The monthly income of the training center depends on the number of groups and the duration of the courses. For example, if you collect 2 groups for morning and evening classes. Their duration will be about 1.5 academic hours. The cost of the course will be about $ 100, and they will study for 2 months. Then, if the group is full - 8-10 people, the monthly income will be $ 4 thousand. Of these, half will immediately go to teachers. And only $800 will remain on the company's share. This option will stretch the payback period by 1-2 years. But, if you immediately offer several options for courses and recruit at least 6 groups per month, then the payback period will pass in 5-6 months.

Clients and development options.

Depending on the chosen direction, clients will become like adults who want to pull themselves up in the chosen direction. As well as teenagers or children themselves of different ages. It is worth adding that for development it is important to offer different courses and programs. And also to conduct regular monitoring of the market, which will allow you to select options for new proposals. Also, do not forget about ideas from foreign partners in this area.

Before opening an art school, you need to decide what areas you will teach. The problem is also the search for truly competent teachers.

Detailed instructions will help you plan how to open a school foreign languages, find out what you need to purchase and what you will have to spend on, how much money your own teaching business in this area can bring in, and what you will have to take care of when starting your own linguistic training center.

Organizational issues of creating such a business

Foreign language teaching can be offered for different purposes and for different categories of clients. You can create a business in this area in the format of advanced training courses, classes with a tutor, a foreign language school, an educational center for kids, schoolchildren, students or adults. The organizational and legal form of the organization depends on the choice of specialization and the planned scale of activity.

1. Registration as an individual entrepreneur;
2. Creation of a non-state educational institution or an autonomous non-profit organization.

Permits and tax burden

Individual teaching activities are not subject to licensing, but no state documents on the completion of training will be issued to clients, nor will final certification be carried out. This option is more suitable for teaching adults in courses, for them it is often not so important to have papers confirming their linguistic qualifications, the main thing is real knowledge of the language.

There will be no problems with hiring other teachers, the new legislation in the field of education allows the employment of individual entrepreneurs for the work of other teachers (no more than 15 employees in total when working on a patent). There is only one clarification: if an entrepreneur works alone and attracts freelancers, then he will not need a license, and when hiring other teachers on a permanent basis, he will need to obtain permission to conduct this activity. As a taxation system for educational activities, you can choose a “simplified” system (6% of income or 15% of the difference between income and expenses) or a patent (for self-employed individual entrepreneurs).

If training is expected with the issuance of documents confirming the qualifications of graduates, then you will need to register a legal entity (NOU or ANO) and obtain a license from the local department of the Ministry of Education. With this type of organization, the client, upon completion of training, can receive a certificate or certificate of additional education. But for licensing, it will be necessary to prepare a voluminous package of documents, mainly proving the suitability of the premises for conducting classes and the level of material and technical equipment of the institution, the professional qualifications of teachers and the composition curricula. A package of documents and an application for a license are considered in Rayono within 2 months, the license is valid for 5 years, and then it must be renewed.

Necessary base for teaching foreign languages

What does it take to open a language school? In addition to direct knowledge of the language, a penchant for teaching or at least organizational activities, a novice businessman will need other resources to create his own educational center.

Individuals will stand apart in the list of foreign languages ​​required for any courses. The staff may include native speakers, or Russian-speaking teachers and linguists with the necessary qualifications in English, German, French or Chinese. Properly selected teaching staff is the key to the success of an educational institution. They will go to a good teacher on the recommendation and, therefore, a businessman will be able to reduce the cost of attracting customers through word of mouth.

Even if you decide to conduct classes on your own and teach all clients, you will need the services of support staff for the company's accounting services, IT support, security, cleaning, etc. These non-core services can be outsourced and contracted with specialized companies that provide relevant specialists.

The main items of expenditure when launching a foreign language school

There are other business needs that require start-up investments at startup. You need to spend on the following items of expenditure:

• Premises (classroom, auditorium, conference room, office with an area of ​​20–50 sq. m. at the rate of approximately 2 sq. m. per person) for the required number of students, taking into account the number of groups, their occupancy and schedule. Licensing requires that such premises receive approval from the sanitary and epidemiological station, the fire department and other regulatory authorities (it is better to rent them in a building that already meets all the necessary standards).
• Furniture and equipment for classrooms (desks or tables, chairs, blackboards or projectors, computers for teachers and tablets for students, speakers and headphones, language phones).
• Auxiliary teaching materials (textbooks, additional literature, workbooks, audio recordings and videos, posters and other visual aids), as well as stationery and consumables.

The most important intangible investment is the training program and methodological materials that will help build the language teaching process with maximum effect, in relation to the selected audience and categories of clients.

Financial aspects of language teaching activities

A business plan with recommendations on how to open a foreign language school includes a list of necessary expenses and possible income from this type of activity. It is worth starting a financial analysis by determining the size of the starting capital.

How much money will be needed to prepare for the opening of an educational linguistic center:

• Registration of an individual entrepreneur or legal entity - 1000-5000 rubles, as well as the cost of opening a current account - another 1000-2000 rubles at a time.
• The cost of renting and repairing the premises depends on the condition and area of ​​​​the premises itself and its readiness to receive students, and most importantly, on the region, location and appetites of the landlord. You can meet the amount of 5-10 thousand rubles for a small class or pay the first month of rent in the amount of 50-100 thousand rubles for a whole complex of premises, and also spend several tens of thousands of rubles on putting it in order.
• The purchase of furniture and equipment - a computerized class for 5-10 students will cost about 100-150 thousand rubles, but you can get by with a minimum of costs, basic furniture and simple equipment in the amount of 5-10 thousand rubles per office.
• Purchase of methodological teaching materials and manuals - a set of educational literature can cost from 500 rubles to several thousand rubles for each student.
• Consumables - for 1-5 thousand rubles, you will have to stock up on stationery, paper, consumables for office equipment and other little things to work with students.

In total, starting costs can range from 20–40 thousand rubles (for one classroom and for a total of 10–50 students) to 300–500 thousand rubles (when opening a full-fledged educational institution with many groups and several separate classes).

Costs of running a training center

The costs do not end there, because current activities will be accompanied by other fixed and variable costs:

• payment of rent and utility bills - from 5-10 thousand rubles to 100-150 thousand rubles per month;
• salary and deductions for employees (for a self-employed individual entrepreneur - only deductions to funds) can reach 10-70 thousand rubles per teacher, taking into account his study load, group occupancy, average salary in the region and other factors;
• taxes and accounting services - from 3-5 thousand rubles per month to 10-20 thousand rubles per month;
• purchase of new benefits, stationery, consumables - 1-5 thousand rubles and up to 10-15 thousand rubles;
• payment for the services of support staff - from 2-3 thousand rubles. up to 10-20 thousand rubles per month;
• advertising and site maintenance - from 1-2 thousand rubles to 5-10 thousand rubles per month.

In total, it can take from 20–30 thousand rubles to 250–400 thousand rubles or more per month to maintain the work of a foreign language school, depending on the scale of work and the number of teachers.

Income of the educational center: where does the money come from

Accordingly, the business should bring in more money than is required monthly for its maintenance. The cost of foreign language teaching services is influenced by the average prices in a particular city, the qualifications of teachers and the level of education. Average rates are as follows:

• group classes (5-10 people or more) - from 1000 to 5000 rubles per month or more;
• individual lessons (1-2 people) - from 2000 to 10000 rubles per month.

According to the schedule, there can be one or 2-3 classes per week lasting 1-2 academic hours. The load per teacher is 10–18 ac. hours per week, on average he can work with 2-3 groups and the same number of individual students. Proceeding from this, it is necessary to calculate the potential number of groups, and therefore plan income.

Working independently with 20-30 students (in groups and individually), an entrepreneur can receive about 30-100 thousand rubles per month. Measures such as hiring employees, tighter schedules, and more classrooms would increase income by the same amount per new teacher. With 5 teachers and subject to their full load, you can receive about half a million rubles of income per month. But then the school needs to work simultaneously with 100-150 students.

The payback period for such a linguistic center ranges from 3 to 12 months, but it all depends on the amount of initial investment, as well as on the monthly ratio of income and expenses.

Whether it is profitable to open a foreign language school depends only on whether a novice businessman can recruit the necessary number of students in order not only to break even, but also to make a profit from teaching English, Chinese or other languages. But the main thing is whether he will be able to maintain the quality of education at a stable level. high level so that the flow of customers does not dry out all year round. To do this, you can provide special offers for summer camps, for those who want to prepare for exams or for those who want to “bring up” their knowledge before a tourist trip.

There are training centers that serve only as a platform for educational programs. Now this format is popular, when space is rented for rent from hours to several days, equipped with everything necessary for educational events. In this case, the teaching staff is not needed, an administrator, a cleaning lady is enough. The accountant is also freelance on outsourcing.

How to choose a room?

Basically, educational institutions are located in central areas, which is very convenient for people in all areas of the city. How to open a training center profitably? Choose a central location!

An exception may be sleeping areas, which are convenient for children's educational centers.

The room must comply with sanitary standards.

Its dimensions and layout depend on the chosen concept of the training center.

It can be either large rooms or small classrooms. A prerequisite is a bathroom, a room-kitchen, where employees can relax at lunch or have a snack for students during the educational process.

What is the required equipment?

The basic equipment is tables, chairs, a board or flipchart, a projector, stationery.

From the theme of the training center, you may also need educational methodological material, computers, for children - toys and carpeting on the floor.

How to formalize?

There may be questions: how to open a training center, you need a license. A license is not required to conduct educational activities in the course format. Only there should be mandatory registration with the tax authorities.

The following package of documents is also required:

List of educational programs of the center;

Documents for the availability of highly qualified teaching staff;

Documents for a room that meets all sanitary standards;

Documents to ensure the learning process with everything necessary;

Information about the registration of a non-state educational institution.

What will be the costs?

It is difficult to say a certain figure, because. the cost of rent, wages and wages to employees from regions differ significantly.

In order not to lose sight of anything, let's sum up the estimate of what they are made up of:

1. Rental premises may need additional repairs;
2. Purchase of equipment;
3. staff salaries;
4. Advertising costs;

Part of the cost can be reduced by salary. For example, pay salaries according to the number of students.

Advertising costs may vary. Depends on how you promote. One working method is online advertising. It is not necessary to immediately create your own website, it is enough to advertise on social media. networks, place an ad on forums, which is much cheaper at the initial stage than investing in a site.

How should the training center be promoted?

The marketing development strategy is based on the chosen concept.

If you teach professions, then it is worth getting the support of employment centers that can send you for retraining. Post ads on city forums.

For children's centers, it is necessary to place ads on forums, magazines for mothers. In children's entertainment centers. It can even pass nearby houses and put up an ad at the entrance.

September 9, 2015 1:45 am

Find out more about all our speakers, we have something to tell

Check out the full schedule of all our trainings

• How to start a business in 1 day!
• Step by step build tools

powerful sales for your business!

• Access to closed site materials!
• TOP-5 implemented business cases

without investments!

• The main problems when starting your own business!
• And the most pleasant surprise awaits you at the intensive.

Opening an educational center from scratch

Bookmarked: 0

Business on education

High competition in the labor market encourages people to search for educational programs that will allow them to remain in demand as a specialist and find work on more favorable terms.

In recent years there has been a large number of new teaching methods that are just being introduced into practice. In educational institutions modern methods learning is extremely rare. Therefore, more and more people are turning to private schools, training schools and other educational centers, while the percentage of adults who want to learn how to study properly is increasing.

The following figures speak in favor of the profitability of a business in the educational field:

• payback within 0.5 - 1 year;
• profitability up to 30%;
• The minimum starting capital is $10,000.

Parents are willing to invest a lot of money and time in the education of preschool and school age children with the hope that this will help their children become successful in the future.

On the video: A success story in online education business

Courses are no less in demand among an adult audience who want to catch up and simply improve their skills and gain new knowledge for a better job and self-development.

Among the most popular educational programs are the following:

The lion's share of the success of the educational center is the teaching staff. Students are attracted by exclusive, innovative methods, the latest educational programs, including highly specialized ones, for example, for marketers, PR specialists or managers from recognized experts in this field.

There are various ways of developing an educational center. You can start by teaching a single original course, for example, speed reading courses with the possibility of individual training.

Courses teaching mnemonics or techniques for effective memorization of information are popular, because a maximum of 10% of information is stored in long-term memory. In the conditions of a huge information flow, which the human brain does not have time to cope with, educational courses teach how to structure and memorize the necessary information.

On the video: Ways to promote the educational business

Another profitable field for activity is trainings for personal growth and development. To conduct such classes, it is necessary to find a qualified psychologist, coach-trainer. The purpose of such classes is to determine the goal in life, awareness of one's own capabilities, self-development and the search for a way out of a particular life situation.

Another direction for the center is specialization in certain educational disciplines, retraining of personnel in a certain area, training courses in the latest specialties. Such educational programs are popular not only among individuals. It makes sense to conclude long-term contracts for the training and retraining of personnel of large enterprises and companies, with employment centers.

On the video: Child Development Center from scratch

Registration of a business in education

From September 1, 2013, educational activities can be carried out not only by non-profit organizations, but also by commercial ones (CJSC, LLC, OJSC) on the basis of a license. Educational activities are subject to licensing in accordance with Art. 21. Federal Law No. 273-F3 of December 29, 2012 (as amended on July 3, 2016, as amended on December 19, 2016) “On Education in the Russian Federation”.

To obtain a license, you must provide the following package of documents:

• a statement with a list of all planned educational programs;
• information about the premises in which the educational center will be located;
• information about the teaching staff;
• the expected number of listeners;
• information on the availability of material and technical base, equipment with specialized literature;
• other information: registration, founders, etc.

The educational center is registered as non-state educational institution or abbreviated NOU . Taxation is deductions in the amount of 6% of income. After obtaining a license, an educational center, like other legal entities, must undergo state registration.

To simplify the registration procedure and reduce costs at the initial stage, it is worth deciding on the direction of the educational center. In the future, this will help to develop their own original concept of an educational center to increase their competitiveness.

Local courses

The first option that you can use to earn money is local courses for teaching popular specialties and just interesting activities. You can conduct them in a rented or your own premises. For example, owners of beauty salons can open manicure or hairdressing courses on the basis of their company.

If there is no own real estate suitable for classes with a group, then nothing prevents you from taking advantage of the rental option.

However, in the courses themselves, the room does not play a major role, although it is important. For example, in order to understand the question of how to open needlework courses, your office may not be required. You can easily cope at home. Especially if you have the right skills.

Training can become popular thanks to the reviews of satisfied customers. If, after a set of classes, newly minted specialists master specific skills well enough to get a job or start providing services on their own, then the rating of the courses will be high.

Find qualified professionals

In order to understand how to open training courses, you need to find professionals. In this regard, one fact becomes clear - the qualifications of the specialists who will train must be high. As a rule, courses are opened by those who are already professionals in some field of activity and are ready to transfer knowledge to others at a decent level. This factor must be specified when drawing up a business plan.

Courses in English, for example, require a professional approach. And if the necessary skills are not available, it is necessary to attract specialists from outside. But in this case, the invited professional will have to pay, which will reduce the profit margin. Although in the case of hired personnel for training, you can go in a very profitable way and make courses that will include training in various specialties. Such a move will provide a much greater flow of people, and hence a different level of income.

Of course, in the case of opening multidisciplinary courses, you will need to pay more for renting the premises, however, with the correct formation of the price for education, all costs will be easily compensated.

Marketing activities

In order for advertising to reach the representatives of the target audience, it is necessary to determine which sources of advertising information in a given region are most effective. And only after that invest in an advertising campaign. At the same time, one “but” remains: the number of people who can pay for education is limited at best by a specific region, at worst by a city. And despite the fact that in this area there is competition.

In order to expand the circle of potential customers, it is worth bringing your training system to the Internet space, where people can buy it not only from all regions of the country, but also from other countries. Such a move could increase the sales market for the training course hundreds of times.

Learning on the Web

An information product is a very popular way to sell your knowledge and experience, as well as the skills of other people, to thousands of users from all over the world. This type of activity can be easily combined with local training courses. But if you wish, there is an opportunity to turn online learning into the main and stable source of high income. How to open training courses on the web?

The essence of creating an information product is to record all the lessons on video, attractively design them and start selling on the Internet.

Employers need employees who are able to approach problems in an original way, as well as see a way out of situations that others retreat from. High demand in the market educational services enjoy refresher courses and they make good profits. This article is dedicated to How does the training center open?.

About the opening of the training center

At all times, knowledge was recognized as the highest value. Today, in the conditions of development and improvement of new technologies, they are in demand more than ever. It is the competent and highly qualified employees are essential to the stability of any organization.

Organizational matters

So how to open a training center? First, you need to become a legal entity, as well as choose the type of activity that you will be engaged in The educational center. When attracting graduates (more specifically, teachers) on an ongoing basis, it is required certificate for the work of the training center. Getting it is not so easy: this procedure will take a lot of time and will require investments.

But there is a very good way out of this situation. To not be required certificate, enough for training center registration indicate the type of economic activity "consulting services", or select related, similar in value types of activity. And after that, you can interact with teachers and lecturers on the basis of an employment agreement.

To open a training center, it is necessary to clearly understand which educational services are most in demand, what demand and supply they currently have on the market. What is meant by this? You need to know: in what form the classes will be held, what teachers will conduct them, for what contingent of personnel they will be.

For, to the training center began to pay off well, the best option would be if his head combines this position with a similar one, but in any company or large organization. The listeners who will be the first to take the courses will be his employees in this firm. This guarantees you early stages minimum audience and will become a kind of "trade engine".

Profitability from opening of the training center almost impossible to predict. The fact is that profit directly depends on the number of courses taught, their cost, the number of listeners, as well as related costs. Here are the main ones:

• the cost of acquiring the premises or renting them plus the costs of keeping them clean;
• utility bills, as well as payment for communication, television, Internet services;
• the cost of office furniture, office equipment and accessories;
• payment of salaries and material remuneration to employees and teaching staff;
• advertising campaign cost.

Requirements for the premises

The main question that worries the future leader training center, this is, of course, rent price. It can be both small and quite significant. It all depends on the geographical location and the interior of the room.

Also of great importance is area of ​​the future training center. The calculation of the required space is based on the number and frequency of classes, as well as the intended audience. It is also necessary to provide a room for the administrator to work and passages to the classrooms.

Auditorium interior it must be thought out so that it can be easily converted into a room for various meetings or other purposes. Modern audiences are usually equipped with video projectors or an interactive whiteboard. If you plan to conduct classes using computers, you need to take care of purchasing the appropriate equipment in advance.

In order to ensure high and stable attendance of the courses offered, the building in which they will be held should be located near transport hubs(metro, public transport stops, railway stations). You should not rent a room in a residential apartment building, as its residents will obviously not be delighted. Classes, as a rule, take place in free time, and their conduct is always accompanied by heated discussions and often dragged on until late. But if you have your own premises, quite suitable for conducting classes, then this item of expenditure completely falls out.

You also need to think in advance about where they will eat. course participants. It is good if there is a shop, a canteen or a buffet nearby. If there is nothing similar nearby, you need to purchase a coffee machine, or provide a room for coffee breaks.

Personnel composition

For normal operation training center besides teaching staff(staff and freelancers) required manager, accountant, room cleaner and other workers. If the room is not so large, then you can combine these positions. And working professions, such as electricians, mechanics, cleaners, can be replenished by periodically contacting the relevant services.

The face of the training center by right is its manager, who is always at the workplace, answers calls, consults and regulates all the activities of the training center. The manager's responsibilities also include organizing an advertising campaign and researching the educational services market. Therefore, very high requirements are imposed on a candidate for such a position: it must be a person capable of working in a multitasking, with out-of-the-box thinking, responsible and open to communication. It is desirable that the candidate has experience in similar work.

The system of remuneration of employees should be flexible. Therefore, it is worth dividing it into a fixed salary and a bonus, which will depend on number of students. The best option if they are interested in attracting new customers, and therefore will do their job with maximum efficiency.

Promotion

Question " how to open a training center also relies on marketing strategy. It directly depends on the type of activity that is chosen. There may be several. The main ones are:

• education new profession, refresher courses and retraining;
• additional or optional courses for schoolchildren;
• organization of classes on personal growth (for example, time management);
• lease of premises or auditoriums for various seminars, lectures and other events.

If a The educational center provides for training in vocational training and advanced training of personnel, it makes sense to sign an agreement on cooperation with enterprises and employment centers that need such courses. When targeting a training center for children and youth, it is necessary to advertise in the media. Distribution of thematic booklets in schools and centers of children's and youth creativity will also be effective.

For training center promotion informational meetings are very effective, where people who have been trained in this institution will talk about what positive changes have occurred in their professional activity after a course or seminar.

Information about the delivery of rent of educational premises it is expedient to place on websites on the Internet, periodicals with the appropriate target audience. In order for the training center to start making a profit as soon as possible, the best option is to combine different areas of work.

Do not immediately expect easy and quick profit from opening a training center. It takes a certain amount of time for it to become market of educational services. But if everything is correctly calculated, all possible scenarios for the development of events are calculated, then the training center, in addition to decent earnings, will bring new vivid impressions to its leader and expand the circle of business acquaintances.